Friday, 16 January 2015
Today Greenpeace released a exposing Best Buy, the giant electronics retailer, for fueling destruction in Canada’s Boreal Forest. Our report reveals the company is sourcing an incredible 100 million pounds of paper every year from this ancient forest to produce throw-away flyers.
Best Buy is even sourcing this paper from controversial logging company which is responsible for the destruction of vast swathes of Canada’s Boreal Forest, degrading critical caribou habitat and logging without the of impacted First Nations.
We wrote this report to bring to the public’s attention something surprising. In the digital age, a company that specializes in gadgets and electronics is wasting ancient forests to make flyers.
Really, Best Buy?
The problem isn’t using paper made in the Boreal. The problem is using massive amounts without making sure it comes from sustainable sources. Most responsible companies have clear policies to ensure sustainable fiber in their supply chains.
Companies like Kimberly-Clark and Hewlett-Packard have these safeguards in place. But not Best Buy. When Greenpeace compared Best Buy against the others, we were surprised to find the company has no requirements for avoiding or respecting . No preference for Forest Stewardship Council (FSC) certified forests!
These are basic criteria that the public expects and forests demand.
Best Buy says that “sustainability must be an essential element of everything the company does.” But do they mean it? The real test is whether they take concrete action to clean up their supply chains and start buying sustainably.
Clearly, they’re #NotTheBest, yet. Today, that is our message to BEST BUY: you can do BETTER!
Forests are habitats in which the trees are the dominant form of vegetation. They occur in many regions and climates around the globe—the tropical rainforests of the Amazon basin, the temperate forests of eastern North America, and the boreal forests of northern Europe are just a few examples.
The species composition of a forest is often unique to that forest, with some forests consisting of many hundreds of species of trees while others consist of just a handful of species. Forests are constantly changing and progress through a series of successional stages during which species composition changes within the forest.